Aficionado advertisement

Image from Fashionpulis.com
-from a Fashion PULIS reader

Shocking how some companies approve such a tasteless ad. I bet the artist never conceptualized the project before executing the design. This is a "Testimonial ad" wherein celebrities endorse product "they use". Testimonial advertisements should have a connection between the product and the endorser. What is with the use of psychedelic colors? I get it that it is from the packaging design. I also understand the use of the "rainbow" color which might come from the "rainbow flag" used by the LGBT movement which is genius. But it is a senseless and tasteless advertisement. Focal point is also important. The colored shades is an eyesore. That's the first thing people will see when looking at the ad. It could have been an effective eye-wear advertisement. They should have given importance to the celebrity endorser and should have not covered the eyes.  Eye contacts are one of the most important features of testimonial ads. If the endorser is not looking at the consumer, he/she might as well look at the product. And the slogan... oh my... assuming that everyone who goes out the street reeks. I have seen a lot of "pang-masa" advertisements but this is the worst. It has an Elton John/Andy Warhol type of (terrible) concept ( I love Elton John & Andy Warhol). It's such a shame how some graphic artists charge so much for a terrible piece of work. This is just my personal opinion. Boooyah!

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- "Great work ain't cheap; Cheap work ain't good"